SmartCakes Love ’em or Hate ’em Review

SmartCakes by The Smart Baking Company.
Even at 1 Smart Point are they worth the money?

I heard about these Smart Cakes and just had to find out what all the hype was all about, so I went online and tracked them down.  These must be pretty popular because they were out of stock and I had to wait more than a week for delivery.

These are certainly not cheap at just a smidge under $2.50 per Smart Cake, so they had better be REALLY good.

I also ordered some Smart Buns hamburger buns reviewed here .

Naturally, as a chocoholic, I started out with the Chocolate Smart Cake.  I was surprised by the micro size of these things, about one third the size of a cupcake and baked into a cardboard cup.  The chocolate taste was a little weak and I found the “sponge” texture was pretty loose with somewhat large bubbles, for the size of the cake at least.
There was a sugar sprinkled on top, but based on the outer package saying it was zero sugar, I guessed it was a synthesized option.
After the second bite, I noticed what might have been a couple of small soft husk-like lumps, I thought they might have been a grain heart and were definitely out of place, but they had a bit of sweetness to them.  I will assume these were probably small remnants of Monk Fruit (according to the packaging).

The next day I tried a Tangerine Smart Cake.  The texture and consistency of this was much more like a cake and the smell and taste were what you would expect however this time I ate it dry, without anything to wash it down and found there was a distinct “curious” aftertaste.  The aftertaste stayed around for about 4 minutes.

I got my wife to try the Cinnamon Smart Cake and it passed the smell test as well as the taste and consistency test which means it was for all intents & purposes a cake, but she said there was a “chemical” aftertaste as soon as she had finished.  She loves Cinnamon so this was a good test and she had not even heard of Smart Cakes, so it was a good unbiased comparison.
Her comment was “I wouldn’t go out of my way to find one” and “I suppose these are good for people who are Gluten Free”.

About 30 minutes after I ate the Tangerine Smart Cake I felt like I had a very slight headache, so I checked out the ingredients to see if there was something which might cause me to have a headache, noting that I didn’t perceive any reaction to the Chocolate one the day before.  I can’t say a headache was a direct result of the cake, it may just have been a coincidence.

Smart Cake Ingredients:
Purified water
Proprietary NON-GMO fiber blend (Rice fiber, Oat fiber, Corn fiber, Flax meal) Erythritol
Whey Protein
Vegetable oil
Extract of Cocoa
Cellulose gum
Pure vanilla
Natural Caramel color
Monk fruit

I will admit, I was a little surprised to see an ingredient starting with “Proprietary NON-GMO…” so it was off to Google I went to look up Erythritol.

Erythritol, it seems, is a Natural Sugar Alcohol similar to Xylitol and usually made from corn, but in this case, they have included Rice, Oat and Flax Meal in the process.  Erythritol has a chemical formula represented as C4H10O4

Here’s a link to Wikipedia for Erythritol while here is an article regarding Erythritol side effects by Dr. Axe, which both make for interesting reading, especially seeing Erythritol is listed 3rd on the ingredient list with water (which should have mostly evaporated) being second, behind Eggs.
To be fair to the Smart Baking guys, I think we eat way worse things than Erythritol each day, I am sure, but it is worth noting, especially if you have an intolerance to synthesized sugars.  After my second wine, my headache subsided anyway, so it didn’t matter.

So the ultimate result?

  1. Seriously not worth the money
  2. Too Small to be satisfying
  3. Even though they are 1 point, there are better options.

P.S.  I also looked up Cellulose Gum (Carboxymethyl Cellulose)  C8H15NaO8



Smart Cakes











  • Gluten Free
  • Sugar Free
  • Calories
  • Points


  • Price
  • Size
  • Chemical Aftertaste

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